How to Get First Rank on Google

How to Get First Rank on Google

Google Rank This is a delicate balancing act. On the one hand, you want to provide as much relevant information as possible. On the other hand, you don't want to bore your readers. So how do you make everyone happy, including Google?

This article is perfect for those of you who are just starting out and know how to get search engines to find your website. If you read this article carefully, you will understand all about google search rankings.

So in this post, I'm going to take you behind the scenes to show you how I wrote a detailed comparison post for one of my clients. Here we will examine the results to see what impact they have on readers and ranking positions on Google.

Why should you write compelling content?

Some people say you have to write for your audience. Others say you should write for search engines. I said: It doesn't matter who you write interesting posts to because they both want the same thing.

They both want interesting and comprehensive content. Google has matured. Algorithms become more human-like because they focus on the reader's intent rather than on keywords. That doesn't mean keywords and links don't count anymore. It's just that their emphasis has changed.

Here are some reasons why you should write engaging content:

1. Learn About Analyzing Content

Have you read this excellent article by Neil Patel (site: neilpatel.com)? As you can probably tell by the title, this is a data-driven article explaining how Google's Hummingbird algorithm works.

The conclusion is eye-opening:

Our data conclusively proves that top-ranked content doesn't require a heavy backlink profile, let alone a certain keyword density. What top-rated content has in common is that it is deep, comprehensive, and authoritative.

In-depth, comprehensive, and authoritative content is an important factor in ranking articles in search results. Let's see what other top SEO experts have to say on the subject.

2. Optimize RankBrain

Do you watch Whiteboard Friday? I admit that I just started watching them. But they are entertaining, educational, and interesting. Anyway, some time ago Rand talked about RankBrain – another Google algorithm.

RankBrain exists to interpret what users are looking for (search intent). And then using some ranking signals, it will present what it believes to be the best result.

As you can see, one of the things Google looks for in its RankBrain algorithm is Content Depth. This means that Google wants the topic to be thoroughly covered.
For example, it can be helpful to write a blog post called 'Top 3 Email Marketing Tools' containing a short paragraph for each of them.
That's not going to help your readers, is it?
Instead, you should be looking to provide valuable content to your readers. It's called Moz Content 10x:
This refers to content that is 10 times better than the best results currently to be found in search results for a particular keyword phrase or topic.
  • Provide a positive user experience through the user interface, layout, fonts and images.
  • High quality, trustworthy, useful, interesting and extraordinary.
  • Solve problems or answer questions by providing comprehensive, accurate, and exceptional information or resources.
So, combining these two examples, you can see that Google wants content that:
  • Hummingbird: deep, comprehensive, and authoritative.
  • RankBrain: easy to read, useful and comprehensive.
Why do you think Google created an algorithm that looks for this type of content?

Because they want to present the best search results to those who are deep in the topic. And those seekers, including you and me, want good content to stick with.

When you write content like this, you will keep your readers and Google happy. After you understand the explanation above, it is time for us to discuss thoroughly about an easy way for a website to appear on the first page of Google.

Easy Ways to Make Your Website Appear on the First Page of Google

In this post I will explain why it is important to write compelling content to publish to Google and get ranked first in search engines.

So if you want to rank higher on Google in 2022, you're going to love this new guide.
  • Improve Your On-Site SEO
  • Add LSI Keywords To Your Page
  • Monitor Your Technical SEO
  • Tailor Your Content to Search Intent
  • Reduce Your Bounce Rate
  • Find Even Keywords to Target
  • Publish Crazy High Quality Content
  • Build Backlinks to Your Site
  • Track and Monitor Your Results
  • Increase Your Click-Through Rate
  • Use Internal Links
Here's how to make your website appear on page 1 of search results:

1. Improve Your On-Site SEO

On-Page SEO is one of the FASTEST ways to increase your Google rankings. That's because you can optimize your page in about 2 minutes. And started to see an increase in rankings within a few days.
How do you optimize your site around your target keywords?
I've published this post which aims to outline almost everything you need to know about on-page optimization.
But if you'd rather read it further, here are the most important on-page tactics to implement right now.
First, make sure your keywords are at the beginning of your title tag.
This is called "Frontloading" your keyword.
Why is this important?
Well, Google puts a bit more emphasis on the terms that appear at the beginning of your title tag. And they put less emphasis on the keywords that appear later.

For example, my target keyword on this page is “SEO copywriting”:
As you can see, my title tag starts with that keyword.

2. keep your content MINIMUM 1800 words.

Our analysis of Google's key ranking factors found that the average Google first page result contains 1,447 words.
And I can tell you from experience that longer content tends to rank best in search engines.
For example, one keyword we ranked #1 was: “Mobile SEO”. And these are REALLY competitive keywords.
I'm competing with giant authority sites like Moz, Yoast... even Google!
This is why I make sure my page covers EVERYTHING anyone could possibly want to know about optimizing their site for mobile devices.
In fact, my content is 4,330 total words. Obviously, there are times when long-form content doesn't make sense (such as for ecommerce category pages). But if you can publish long content, you must publish long content.

Finally, add your keywords 2-3x on your page. It's not about keyword stuffing or anything like that.
Instead, when you add relevant terms to your page, you're telling Google: "This page is about this search query!". Which can help you get a good ranking boost.
For example, I recently wanted to increase my rankings for the keyword “squeeze page”. So I splashed the term a few times on my page where it made sense.

3. Add LSI Keywords

LSI keywords are an advanced on-page SEO tactic. And they are working GREAT now.
So: what are LSI keywords?
Those are words and phrases related to the topic of your page.
For example, here are some examples of LSI keywords for the keyword “Cold Brew Coffee”.

These LSI keywords confirm to Google that your content is actually about that topic. And as it turns out, covering all topics on one page is the KEY to ranking on the first page of Google.

How do you find and use LSI keywords on your site?

I recommend checking out a free SEO tool called LSIGraph. All you need to do is enter your main keyword into the tool. And it will bring up some LSI keywords that you can add to your page.

4. Monitor Your Technical SEO

For 90% of websites out there, technical SEO is NOT an issue. That said: Though rare, technical SEO issues can really hurt your site's SEO. So they deserve attention.
I always read articles and blog posts about marketing and writing. I save articles that I find useful. I will even share it on social media too.
My recommendation is to double check if your site is 100% mobile optimized or not.
Luckily, checking your site's mobile optimization is very easy. All you need to do is attach your website URL to Google's Mobile Friendly Testing tool.

5. Tailor Your Content to Search Intent

Thanks in large part to RankBrain, Google can now tell if your site is a good match for certain keywords. In other words, Google pays attention to how people interact with your website.
And if people generally get what they're looking for from your page, you can expect your rankings to improve. Otherwise, Google will drop your site in several places.
The key in this step is to make sure your page gives searchers EXACTLY what they are looking for. Let me explain how this works with a real life example.
A few years ago I wanted to rank for the keyword “Conversion Rate Optimization”.
But over time, Google discovered that people searching for "Conversion Rate Optimization" didn't want a huge list of techniques.
So after some time, I decided to find out what Search for “Conversion Rate Optimization really means”.
First, I thought about what someone who typed that phrase on Google was looking for.
And I realize that they may want content that includes:
  • The definition of what CRO really is
  • Description of how CRO works
  • Example of CRO in action
  • Tips for getting started
Second, I look at what is already ranking on the first page.
And I quickly realized that almost every result on the first page included everything I was missing from my content (mostly in the form of giant beginner guides).
So I completely reworked my content from scratch. I turned that list of techniques into Conversion Rate Optimization: The Definitive Guide.
Now my page matches Search Intent, now getting 214% more organic traffic than before.
The main thing is? If you want to improve your Google rankings, your pages need to HIGHLY match what someone is looking for.
When you do, Google will WANT to show your site to more people. That's why giving Google what it wants is the foundation of any good SEO strategy.

5. Build a framework

Back to our respective post styles. Before we start, of course we have to build a framework. There is an outline that you and I use for several articles.
Here's an example framework (with heading tags for your reference) we used for comparison posts:
  • H1 – blog post title
  • H2 – every tool in the comparison post
  • H3 – what we like, what we don't like, price
  • H4 – every feature in detail
Pretty boring, right?

But remember, this is the framework. As you add more detailed subtitles and other formatting, they begin to take shape.
This framework allows you to write the Pros and Cons of each product and then wrap them all up in a final comparison.

Conclusion

So I hope you enjoy my step by step guide to rank higher on Google.
Now I want to hear what you have to say:
Which technique from this guide would you try first?
Are you about to start internal linking?
Or maybe you want to increase your organic CTR.
Either way, let me know by leaving a comment below now.
That's the post about How to Get First Rank on Google. Hopefully this article is useful and can help you. Let's share this article to help other friends. Thank you!